Karongwe Private Game Reserve · The 2026–27 season
Karongwe's season starts now.
10.5 million tourists came to South Africa last year — a record. This is the shortlist of markets sending them, the seventeen plays that convert them, and the twelve months that fill Karongwe's quietest weeks.
Fill the Q3 valley
Q3 → 82% (2024: 74%)
September is the best game-viewing month and the softest demand quarter. The corridor family programme (P1), the DACH campaign (P10) and the US dry-season play (P7) close the gap.
Defend the rate
R9,500 ADR held
Blended planning ADR R9,500 sits on the Deloitte resilience line. The barbell (P17) moves 5-star above, holds 4-star below with value-adds — never discounts.
Return 2.5× on the programme
R2.94m in → R7.2m base case
12-play programme modelled R8–12m/yr against R1.5–2.5m cost. Scored monthly against actual CPA from P12 telemetry.